The secret of effective communications lies in providing meaningful messages in the medium that's right for the audience.

Showcasing your products on CDROM or DVD allows your customers to find the information they need quickly and in full detail that is not always available with printed catalogs.

By taking your information off of the customer’s bookshelf and putting it at their fingertips with direct electronic access to your order system, you have given your company the best opportunity to secure the business. And you have done it at a fraction of the cost of paper publishing.

Key Capabilities
A convenient and effective marketing tool - - Key capabilities include:

    Quick, portable catalogs for your customers and your sales teams
    Ability to publish all types of product information including application, parametric, kits,      engineering drawings, BOMs, supercessions, cross-reference, images, pricing,      multi-  branding and more.
    Enhanced search capabilities offer more options for part lookup - dimensional searches,      BOMs, buyers guides, interchanges and more.
    Ability to keep your product information clear, concise and valid at all times right at your      customer's fingertips
    Online web ordering directly from CD
    Online automatic updates
    Common look and feel to your iCat InSite web catalog or choose a new customized look

Key Benefits
    Dynamic marketing tool
     Your CD-ROM catalog is completely portable. light and easy to carry, it is an ideal marketing      tool that can be accessed anywhere - on the road, on laptop or at home. it can be sent      directly to customers or prospects, can be carried and used by sales reps for presentations      and is perfect for trade shows.

    Always the latest
     Electronic media radically increases your control over keeping your product information      fresh. not only is your data generated directly from the database on publish but iCat      CD/DVD catalogs are developed with connectivity to the Web for updating time-critical      content. Your customers can be kept up to date with electronic updates on a regular basis.

    Instant ordering
     Your CD-ROM catalogs can allow customers to order products instantly via a connection to      the Web or wide area network server.

    Customization for your objectives
     Innovative logic staff are specialists experienced in both traditional and interactive media.      we know which methods work best for showcasing your products in each arena and we will      work with you to determine which combination of media and traditional print cataloging will      work best for your organization.